Luxury and travel seem to go hand-in-hand in Switzerland. With unbeatable views and some of
the world’s highest-rated resorts, you’ll literally and figuratively feel on top of the world.  There are so many unique things to do in Switzerland. For the lucky travelers who lavish in high-end experiences, luxury in Switzerland doesn’t only mean high prices and fancy resorts. These price tags also come with the highest standard of quality, whatever it may be.

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Travel through Switzerland feels luxurious on the get-go even if you’re on a tight budget. But if you’re willing and eager to splurge on all the best that Switzerland has to offer, you have a whole world of options and activities to choose from. Whether you’re there to get away from the daily rigors of your life or you’re after adrenaline-pumping experiences, Switzerland always has a way to take things a notch higher. For those who have want the bang and have the buck, here are some unique things to do in Switzerland.


Switzerland is a wonderful place to roam around. Transportation between cities is very easy and convenient to use, there are many options, and it always provides scenic views. Take your trip up a notch with some unique tours to see the best of the country and to enjoy luxury travel in Switzerland.

Helicopter Tour

Let the Alps take your breath away with an exhilarating tour aboard a helicopter. These tours range from twenty minutes to half a day, bringing guests close to Alpine peaks and over glittering blue lakes. There are several destinations to choose from, as well. The most popular one is always the Matterhorn, the most iconic Alpine peak in Switzerland.

For half day tours, you can also enjoy a picnic in one of the peaks before you take your return trip. These picnics can also be themed for special occasions like honeymoons, anniversaries and birthdays.

If you’re eager to fly above Switzerland and circle famous peaks, head over to Swiss Helicopter or Helicopter Flight for destinations and packages.

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Boat Tour

With no shortage of crystal-clear lakes, boat tours are another way to take in the beauty of the country. Some of the largest lakes in Switzerland offer steamboat or yacht tours to visitors all year round. A great way to enjoy luxury travel in Switzerland.

In one of the world’s most expensive cities is one of the country’s most luxurious cruises. The Lake Zurich Navigation Company has a fleet of 17 boats that tread the waters of Lake Zurich. Most of the regular tours are covered by the Swiss Travel Pass, but you can book private luxury Switzerland tours with the company as well. One of their most iconic vessels is the Steamboat Stadt Zurich, a steamboat built in 1909. It has a beautifully preserved salon and upper deck and harks back to the heyday of water travel. The Stadt Zurich doesn’t have cruises all year round, but you can hire it for private use.

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Train Tour

What is a trip to Switzerland without a memorable train ride? The train is the most convenient and the best way to see the country. Most trains have wide, panoramic windows so passengers can take in the full glory of meadows, tunnels, and snow-capped peaks along the route. As usual, not all trains are created equal but they are all a great way for luxury travel in Switzerland.

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The Glacier Express connects Zermatt and St. Moritz, passing through the Albula Line through the Solis and Landwasser viaducts, the Rhine Gorge, and the Oberlap Pass. The new Excellence Class, launched in 2018, gives the most exclusive experience aboard the train. There are only 20 people per coach and each seat is a window seat. Passengers are also treated to a five-course lunch served with wine.

For more avid rail fans, the Luxury Train Club’s Swiss Classic Train recreates the experience of train travel as intended when it was Bern-Lötschberg-Simplon railway was opened between Spiez and Brig in 1912. When booking the Pullman Class, guests enjoy plush arm chairs designed exactly as it was in pre-war “Trains de Luxe”, now used in the Venice-Simplon-Orient Express.


Switzerland is mostly known for winter sports, hiking, and outdoor adventures. You’ll find a range of offers and packages for these activities almost everywhere you go in the country. But for those with more to spare, there are some unique things to do in Switzerland not everyone can afford.


If sitting peacefully in a helicopter isn’t enough, make an adventure out of your helicopter tour with helidiving. After a scenic tour around the Alps, you’ll be strapped on to an instructor before you leap out into the open air. Swiss Helicopter is one of the more trusted operators for this kind of adventure. Most helidiving tours start off in Interlaken, soaring through the Eiger, Monch, and Jungfrau peaks. Each trip starts with an introduction and a quick orientation to make sure that passengers know safety procedures. 



If you simply want to bask in luxury and opulence, then head to one of the many amazing spa and wellness destinations in Switzerland. Spas in Switzerland aren’t simply about massages and saunas. Some of the best ones offer a full and dizzying range of services designed to bring out the best in every individual. These spas are also situated in amazing locations around the country, so not only do you get pampered, not a second is missed in enjoying the spectacular
scenery. From traditional services such as massages and heated pools to groundbreaking treatments and high-end facilities, you will surely walk out of the spa with glowing skin and feeling the most relaxed you’ve ever been. So visiting a spa is definitely one of the unique things to do in Switzerland during your luxury tour.

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Hotels in Switzerland

5-Star luxury seems to be the specialty of Switzerland. With fantastic views seen in practically every corner of the country, accommodations in Switzerland are always memorable. But for the more luxurious kind, guests are treated with the best pampering surrounded by lavish and opulent décor. Facilities are always top-notch and staff are always ready to make your stay the best you’ve ever had.

Ultima Gstaad – Gstaad

Its reputation is legendary and its guests a-list. The Ultima Gstaad exudes opulence inside and out, located at Gstaad, an ultra swanky ski resort known for its powerful and wealthy clientele. It offers a range of luxurious residential rooms and suites, together with an equally swanky spa and gourmet restaurant.

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Carlton Hotel – St. Moritz

Luxury and privacy is what the Carlton Hotel does best. The hotel houses 60 suites and junior suites overlooking Lake St. Moritz. Another superb choice for those going on a ski holiday, guests can come home to spacious and naturally-lit rooms with the view of the glittering lake and the Swiss Alps. There are two top-rated gourmet restaurants and luxury spa resort for those in need of a good pampering. Since the hotel is located at St. Moritz, guests have easy access to Olympic ski runs and a vast network of trails and slopes for the snowsports lover.

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Grand Hotel Les Trois Rois – Basel

As one of the most sought-after luxury hotels in Switzerland, Grand Hotel Les Trois Rois is a formidable structure standing right by the river. It was built in 1681 in Basel’s Old Town and has upheld its prestigious status throughout the years. The hotel sits in Basel’s cultural center while still being easily accessible to the coveted Alpine peaks. Its old world charm is punctuated by modern amenities that will please even the most discerning traveler. It’s also home to the three
Michelin star restaurant Cheval Blanc by Peter Knogl, another coveted gastronomical destination in the country.  If you are thinking about luxury travel in Switzerland, this is the place to be.

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Trademark Swiss Luxury

Luxury travel in Switzerland is opulent, grand, and bordering on magical. The harmony between the breathtaking sceneries, thrilling adventures, and extravagant dwellings create an unparalleled experience for high-end travelers. For those in search of a lavish trip to experience only the best of travel, Switzerland is the perfect

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Unique Things To Do In Switzerland